Gentle days - branding | social graphic design | illustration | packaging
Gentle Days is run by a new mum and she has such a brilliant ethos. Ellé describes Gentle Days as ‘Hand printed clothing for your little ones.
Soft & comfortable. Made with 100% organic cotton. Gentle on their skin’. She puts a lot of love and care into this business and I wanted to reflect this in her branding. I went with an organic look and feel with a comforting, warm colour palette.
I put together a strong look that compliments the clothing, and I created icons that mirror the bespoke patterns on the clothing that could then be used in other areas of the branding, such as the social graphics and postcards that come with each parcel.
